Our Competitive Mapping Analysis & Positioning

Best Practice Component: Our Competitive Mapping Analysis & Positioning

Best Practice Topic

Note: This sheet is completed automatically from your input to the individual capability sheets.

My Score

(0 - 3)

Can I show tangible evidence?

Best Practice Topic

Note: This sheet is completed automatically from your input to the individual capability sheets.

1

Customer Requirements Summary

I have summarised the customer's stated requirements - both operational and from a strategic partner.

My Score

(0 - 3)

Can I show tangible evidence?

2

Competitor Value Mapping Comparison

For the customer requirements, I have created a visual map of how we and our competitors are meeting the requirements and as a result I have identified the unique aspects of our and our competitors' offers.

My Score

(0 - 3)

Can I show tangible evidence?

3

Unique Value Impact Assessment

If there are unique aspects of any suppliers' value offer, I have estimated the impact on the customer and the relative importance of this value.

My Score

(0 - 3)

Can I show tangible evidence?

4

Summary of Our Competitive Position

I have summarised our current competitive position to identify where we are especially strong, weak and the impact on our business.

My Score

(0 - 3)

Can I show tangible evidence?

5

"Blue Ocean" Opportunities

I have conducted an initial review and prepared a list of the un-met customer needs.

My Score

(0 - 3)

Can I show tangible evidence?

6

Implications

I have identified the most important implications of this summary for me and my business.

My Score

(0 - 3)

Can I show tangible evidence?

7

Questions Raised and Additional Information Required

I have identified the information I should gain and the questions I should address and have determined what I should do next.

My Score

(0 - 3)

Can I show tangible evidence?

Total

0

Total percentage (%)

0%

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